Archive for September 2006

The New Real Estate Agent

Not too long ago if you wanted information on real estate you called your real estate broker and you could go down to his office and find homes in a directory that looked like a big phone book. It was printed up once a month and distributed to Realtors in the area. This was standard procedure for years. Today people shop from home looking at listings posted immediatly on the world wide web with multiple photos, virtual tours, aerial views, detailed reports and maps. You can view homes accoss the country or down the street. At anytime of day or night. 24 x 7 x 365. It is the NAR or National Associattion of Realtors that makes all this online exposure possible. Thru broker resiprosity and websites like Realtor.com. Realtors have the biggest database of homes for sale anywhere. Collectively called the MLS. Consumers can find your listing within hours of it being listed from thousands of Realtor websites world wide. 

Consumers are calling brokers regarding homes they have already seen on line. They know where it is located what the taxes are and the price. They have already been pre-qualified for a loan online. If this descibes you as a buyer call us. We can help.

We can have just listed home and real estate listings in your email inbox as soon as they are listed. No need to search everyday.

Did you know that almost 80% of home buyers get the information they seek ONLINE. When selling don’t use a Realtor, or worse yet a Real Estate broker who will not even list your house on the MLS, who is still in the stone age. Does your Realtor have a website? We have over 10 optimized sites that get found by search engines, and we even create websites for listings. Does your Realtor? 

Most buyers find homes on sites like Realtor.com and The Times Union Homes. Real-e-SmartRealty.com lists homes with photos on both and several non Realtor specific real estate websites. 

A good Realtor working on your behalf can find those homes that meet your criteria and have the listings in your email inbox as soon as it is listed. When you see a home you like in your daily email a good Realtor should be able to pull comps and prepare a CMA or comparitive market analysis. A good Realtor will be able to find information for you while simultainiously on the phone with you and send it over to you via email instantly. That is what todays consumer wants and demands.

When asked what consumers are looking for most from real estate listings the # 1 answer is photos. Most online buyers won’t even look at home listings without photos. A good Realtor when listing your home will upload plenty of photos and a slide show or virtual tour as soon as it is listed. We never list without lots photos and maps. Even land listings. If you don’t have maps we can find them. 

Today real estate is ecommerce. You do not need a “team” to sell your real estate or home for sale. Most people feel as though they are being “handled” when working with a team. Most people prefer competence and persistence and in fact like to work with one agent. Our goal as an agency is to replace team real estate sales with tech real estate sales. With Real-e-SmartRealty.com you get the best of both worlds. We are a small agency with a personal touch (you will be working directly with the owner broker) but we are big online. 

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